Archive for May, 2007

BestPlatformBeds.com Redesigns with Joomla

Thursday, May 31st, 2007

BestPlatformBeds.com, which is a content driven site that provides shopping guide to online visitors, is renovated by using Joomla CMS.

After rebuilding the site with Joomla, now the site is equipped with many more cool functions such as comment, phpBB forum active post listings and the ability for syndication. The main reason we redesign the site is because that we want to serve the online shoppers better. We want to clear every concerns customers may have when shopping for platform beds online. When the time is right, we are considering turning the site into a platform bed shopping site so that customers can shop platform bed directly here.

Platform Bed With a Latex Mattress

Wednesday, May 30th, 2007

By looking at some other blogs regarding platform bed, some people are wondering whether a platform bed (with slats) can be used with a latex mattress.

Generally speaking, latex mattress is likely to get saggy when used on slats. However, the likelihood of the mattress get saggy depends on the slatted platform. There are a variety of qualities available in the market. If the slats are close together and if they are properly supported in the center, then a latex mattress can be used with the slatted platform.

latex mattress

How important is a good night’s sleep to people?

Thursday, May 24th, 2007

A few days ago, I read an article on cnn.com - “Is a good night’s sleep worth $50,000?” that I think I should share with all my audiences here. First of all, I was really stunned by the fact that mattress is actually costing more than cars and college tuitions. Vividus bed, which was produced by the Swedish manufacturer Hastens, cost approximately $50,000. Can you imagine that? I am wondering what is the mark-up on this incredibly priced mattress? Is it 100%, 200% or even more than that….?

Not surprisingly, since people are valuing more towards a good night’s sleep, the market value of the wholesale mattress industry has increased nearly 40 percent, climbing to $6.4 billion in 2005, according to the trade group International Sleep Products Association. The luxury market makes up much of the trend here. Premium-priced mattresses, which costs more than $1,000 — represents 21 percent of sales in 2005.

The driving force of the supply has always been the demand. The higher demand to the luxury mattresses drives more and more manufacturers to focus on the luxury market. What’s behind these high demands? It is not hard to notice that the high demand towards the luxury mattress signals that people are valuing a peaceful night’s sleep over their hard-earned dollar.

Platform Bed Press Release in Action

Friday, May 11th, 2007

As we know, when promoting a new site, writing an article is an cost-effective way to spread out the word. In an article, you need to raise a question and concern to your audiences and then provide a solution to the question. Most often, the solution you provided is a link back to your site or product and you articulate how your site or product can help them solve the question in real life.

Similar to writing an article, writing a press release is also a great way to advertise your site. Unlike writing an article, press release must be “newsworthy”, which means it must generate interests to the media. Additionally, it should answer “what”, “when”, “where”, “why” and “how”.

To get more exposure to BestPlatformBeds.com, I decided to write a press release and with the help from my Wholesale Furniture Brokers, it goes live today. You can view the press release at Platform Bed Press Release Online.